Derric Haynie, “The Tools Guy,” is CEO and Co-Founder of EcommerceTech. Their new tool, aptly called “Toolbox,” helps merchants track and manage all of their SaaS spend and tools, build their technology roadmap, and hold their tools accountable for their performance. His unique vantage point on the Commerce Enablement industry allows him to make bold predictions on the trends and innovations impacting merchants’ daily lives.
As a former high-stakes poker player, coach, and author of "Quantum Poker," I take a lot of my business and marketing strategies from my poker career. I look to find the signal from the noise, back all decisions with data, and avoid the "HiPPO" (Highest Paid Persons Opinion).
From idea to execution, my job is to remove the roadblocks from my team, keep them aligned with the goals, and get them what they need to succeed.